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Links

When your business is a member of a community, it's a good idea to put links to that community on your website.

"Communities" could include your neighborhood, your city, your region or your state.

"Communities" could also include your industry, your suppliers, or your customers.

If trade associations, professional associations, or other groups are important to your enterprise, link to them.

It's about being "A Team Player" and "Working Well With Others." Both concepts are strong selling points for you.

Some communities offer free content to share:

This is True®

by Randy Cassingham

Under the Spotlight
Antwerp, Belgium, has installed new lights along its waterfront, and they’re so bright they’re generating complaints — from hookers. “We had some remarks from the prostitutes that there was too much light, both for them and the clients,” says city spokesman Jorn Verbeeck. The city is happy to cooperate. “We are investigating the possibility of lowering the light there,” he says. (Reuters) ...And if that doesn’t work, they’ll try putting red lenses on them.
Available in This is True: Book Collection Vol. 11

Remember to build links in a way that help the person doing the clicking find their way back to you.