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When your business is a member of a community, it's a good idea to put links to that community on your website.

"Communities" could include your neighborhood, your city, your region or your state.

"Communities" could also include your industry, your suppliers, or your customers.

If trade associations, professional associations, or other groups are important to your enterprise, link to them.

It's about being "A Team Player" and "Working Well With Others." Both concepts are strong selling points for you.

Some communities offer free content to share:

This is True®

by Randy Cassingham

Stories from Our Archives ©1994-2017

Yes, Well
British peace advocates who went to Baghdad, Iraq, to act as “human shields” were given an ultimatum by the Iraqi government: deploy as shields to any of nine “strategic” sites or leave. Baghdad officials say there is little point in the activists “shielding” civilian areas that are not likely to be bombed during any invasion. Faced with the choice of being in actual danger or leaving, most immediately left to go home to Britain. (London Telegraph) ...“Never, for the sake of peace and quiet, deny your own experience or convictions.” —Dag Hammarskjold (1905 1961), Swedish diplomat.
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Remember to build links in a way that help the person doing the clicking find their way back to you.