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When your business is a member of a community, it's a good idea to put links to that community on your website.

"Communities" could include your neighborhood, your city, your region or your state.

"Communities" could also include your industry, your suppliers, or your customers.

If trade associations, professional associations, or other groups are important to your enterprise, link to them.

It's about being "A Team Player" and "Working Well With Others." Both concepts are strong selling points for you.

Some communities offer free content to share:

This is True®

by Randy Cassingham

Stories from Our Archives ©1994-2008

A Tip o’ the Hat
A bullet train meandered down the track on autopilot after its driver left the cockpit to find his hat. The train, which can reach 167 mph, crept along on autopilot at 13–18 mph for about five minutes while its controls were unattended. Company rules at the Central Japan Railway require drivers to always wear their hats, but the driver “left the driver’s seat to look for his hat after he realized he wasn’t wearing it,” a spokesman said. Isn’t there any sort of rule about leaving the cockpit while the train is running? There is now: “We have notified all drivers that they should continue driving until they reach a station, after which they should report that they have misplaced his or her hat.” (Reuters) ...How reassuring for the passengers to learn that the drivers needed to be told that.
Available in This is True: Book Collection Vol. 7

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