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When your business is a member of a community, it's a good idea to put links to that community on your website.

"Communities" could include your neighborhood, your city, your region or your state.

"Communities" could also include your industry, your suppliers, or your customers.

If trade associations, professional associations, or other groups are important to your enterprise, link to them.

It's about being "A Team Player" and "Working Well With Others." Both concepts are strong selling points for you.

Some communities offer free content to share:

This is True®

by Randy Cassingham

Stories from My Archives ©1994-2026

Panty Raid
Jennifer Stevanovich, 31, has been sentenced to two years in prison for theft after stealing “thousands of pairs” of Victoria’s Secret underwear to sell on eBay. But that’s not the end of her legal troubles: the city of Andover, Mass., has charged her with welfare fraud after paying her $117,000 in assistance. What tipped detectives to that crime? “Stevanovich was living in low-income housing in Andover,” a District Attorney’s spokesman said, “while at the same time driving a [brand new] Mercedes SUV.” (Boston Herald) ...In these sorts of cases, it’s always about the bottom line.
Available in This is True: Book Collection Vol. 12

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